Wellness...off our shelves they go!

Not long ago Wellness moved it's product into the large chain stores. Personally, we were OK with that. We're more than happy to compete with their prices and we don't think they can match our services. (Insert plug for Zspa here!) Well, then the advertising started. The big retailers are now using Wellness to gain, shall we say, "street cred" with customers who are very involved in what they feed their pets. The idea is, if we sell Wellness everyone will begin to think that everything we sell is high quality. It is called having a "halo" product. Everything begins to look good as a result of having one popular product. We, at Zane + Zara's, are not amused.

As of this date: October 09, 2010, we will no longer reserve space on our shelves for Wellness. This means two things: first, if you are looking for a good price on Wellness we have it. All Wellness products, be they dog or cat, are now on sale for 10% off. This is a sale to clear off our shelves of product. Each Saturday the sale will increase by 5% until everything is gone. Come and get it!!! Second: if you are a current customer and, are loath to switch your dog or cat to a new food, we are more than happy to special order the Wellness product of your choice. All we ask is that you contact us on Monday for a product delivery on Thursday. We never want to be known as a store that forces product changes on our customers. Wellness is a good food and if you want it, we'll get it for you. We just refuse to devote shelf space to a product that is giving assistance to our competition. 

Wait! I hear a question. "Just what is going to get the space that Wellness used to occupy? Now that's a good question and boy do we have a good answer. It's called Lotus and it has a great little story. My next blog will cover all things Lotus. We think you'll love this new dog and cat food. We've smelled it and tasted it. It is Zane, Zara and Zelda approved.